Category: Uncategorized

01
Apr

Demand Generation Partner Marketing Manager – Cambridge, MA

demand generation marketing lead generation partner marketing

Job Title: Demand Generation Partner Marketing Manager
Location: Cambridge, MA
Start Date: May 5, 2014
Duration: Initial 3-month contract
Work Type: W2 Contract

Our client is revolutionizing the way people work by enabling professionals to develop their own cloud-based web and mobile applications for driving vastly improved work productivity. With more than 400,000 users and a presence in over 50 of the Fortune 100 companies, they are quickly expanding their stake in the high-growth, multi-billion dollar SaaS, PaaS and mobile markets.
Currently based in the Northeast tech corridor in Waltham MA, this client is moving their offices this fall to Cambridge (Alewife) to accommodate growth and continue its dedication to providing a great work environment. It’s a great time to join them as they grow!

About the Job:

We need someone with strong program management, communication and analytical skills to join our high performing, collaborative marketing team. This is a strategic and analytic role that aligns partner marketing programs with corporate objectives and then tracks effectiveness to ensure maximum sales impact.

The Partner Marketing Manager is responsible for the development, delivery and execution of demand generation programs to enable Solution Providers to identify new sales opportunities, generate qualified pipeline and drive product revenue on a global basis.

The optimal candidate will uncover new opportunities and expanding the breadth and scope of product usage within strategic Partners & Customers. This role is perfect for someone who loves solving problems, developing client relationships and strategically and creatively delivering marketing programs for short and longer term outcomes.

What You’ll Do:
•  Create and execute on a partner marketing plan to support prospecting, lead & pipeline generation and sales opportunity acceleration via the creation and execution of campaigns, events and sales enablement tools.
•  Collaborate with Partner Managers & Direct Sales to create comprehensive strategic marketing plans that support territory growth plans.
•  Lead relationships with external partners to plan, implement and measure programs to drive key field marketing objectives.
• Produce original share-worthy content including but not limited to whitepapers, e-reports, graphics, webinars and videos
•  Coordinate with Product Marketing, Creative Services, Content, Product, PR, Social Media, and Web Teams to manage marketing program components.
•  Conduct post-program assessment to track results, measure ROI, and objectively compare programs to one another, leading to program optimization.
•  Prioritize program opportunities to determine where to spend time and budget resources and deliver the biggest impact to territory growth.

What You’ll Need:
• BA/BS, Marketing, Business Administration.
• Minimum 5+ year in B2B marketing. Strong preference for enterprise sales environments.
• Demonstrated experience as the go-to marketing resource for field sales teams, developing and rolling out field marketing programs to drive demand and conversion.
• Data driven, motivated, independent worker that delivers and tracks results.
• Organized, quick thinker who has ability to manage multiple tasks at once.
• Self-starter with proven ability to work in fast-paced, matrixed, dynamic marketing environment.
• Demonstrated ability working with cross-functional groups, establishing a unified vision and creating a collaborative work environment among diverse groups.
• Proven strategic planning experience and ability to analyze issues and resolve problems at both a strategic and functional level.
• Ability to educate, influence and collaborate with others to achieve results.
• Excellent communication and presentation skills.
• Demonstrated ability to work with all management levels, including partner executives.
• Ability to manage a budget and track ROI of initiatives vs. spend.

 

To apply for this position, please send your resume. Be sure to include 5 bullets about why you are a solid candidate for this position.

You can also send resumes & bullets to John.Lindauer@akraya.com.

26
Mar

Job Title: Business Development Representative
Location: San Jose, CA
Start: ASAP
Duration: 1-Year
Work Type: W2 Contract
Help our awesomely cool, huge ecommerce build startups! This is a unique opportunity to be a central figure in an entrepreneurial, fast tempo environment, ecommerce environment.

This BD Rep will work on our client’s Wholesale Deals program – a customized B2B marketplace to connect sellers to qualified wholesalers and inventory – currently run by the Business Incubation Group

Supports business development and marketing of the organization’s products by maintaining records and promoting products to brokers, third party administrators, self-funded employers, and customers and partners. A bachelor’s degree is typically required for this position with two years of business development or marketing experience.

Produces monthly management reports and supports client service and marketing activities. Supports business development activities by assisting with the contracting and marketing of such activities to existing and potential clients. Assists management in the development of business plans, marketing strategies, sales calls, and general marketing of the business development activities of the organization. Conducts ongoing research of new product lines, making recommendations to the appropriate individuals.

Facilitates efforts to develop, implement, and refine standard procedures for researching, collecting, and tracking information about clients including contact data, pipelines, and previous outsourcing experiences.

Customer Service Experience required. Bachelors degree required. Sales Experience a plus.
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Q. What will this role work on?
A. The Wholesale Deals program – a customized B2B marketplace to connect qualified wholesalers of inventory to top sellers who buy and resell this inventory on our site. The project is currently run by the Business Incubation Group, an entrepreneurial group that builds new businesses for our company.

Q. What are the Top Three Skills needed to perform this role/job?
1. Account Management / Customer Service
2. Business Development i.e. ability to communicating the project’s value to customers and thereby close deals

Q. What would the typical work day look like for this contractor (what are they responsible for)?
A. Reading customer emails and resolving arising issues accordingly, cold calling prospects, managing assigned wholesaler accounts to get new listings of good inventory, sending the spreadsheet of all listings to our offshore team for analysis. Thrice weekly we meet for an hour to brainstorm on product ideas, and we expect all team members to contribute.

Please send resumes to John.Lindauer@akraya.com.

24
Mar

Jr & Sr Designers Needed – New York City

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Job Titles: Web & Print Designers
Location: NYC
Start Date: ASAP
Duration: 3-4 month initial Contract then Contract-to-Perm
Work Type: W2 Contract

Job Description:
Our client is looking for Jr and Sr Designers to join their team in New York City. These are Temp-to-Perm opportunities. This client creates meaningful, real time customer connections that help businesses increase conversions and improve the consumer experience. It’s provides these solutions to the Retail, Travel, High-Tech, Telcom, Travel, and other industries.

The Designers will:
• Interpret Marketing content and facts into infographics and icons.
• Both Sr and Jr Designers will design for Digital & Print outputs
• Jr Designers will create invitations, banners, emails, landing pages. Also may be required to layout print collateral in existing templates for case studies, data sheets, and various other communications.
• Sr Designers will work on email campaigns, landing pages, mini-sites, communities and web sites.
• Sr Designers will also concept, script, storyboard and execute marketing animations and work closely with videographer on Motion Graphics/Live Action Shorts.
• 1-5 years related experience in designing for web, print, and presentations (Sr Designers should have experience with Motion Graphics).
• Understanding of the fundamentals of interaction design and information design.
• Strong understanding of branding and working with multiple brands at once.
• Able to use CS6, including Photoshop, Illustrator, InDesign, and a basic knowledge of programming; CSS, HTML5, as it relates to design, is a plus.
• Ability to distill and edit copy into simple graphics that depict processes or concepts.
• Professional experience collaborating in a team environment.
• Strong communication skills.
• Bachelor’s degree (B. A.) from a four-year college or university in Graphic Design, Internet Design, or other related discipline.

To submit your resume to either the Jr or Sr Designer positions please email John.Lindauer@akraya.com. Please include your resume AND a link to your online portfolio.

Thanks!

01
Feb

Web Marketing Manager – Mountain View, CA

Job Title: Web Marketing Manager
Location: Mountain View, CA
Start Date: 2/10/14Duration: 7-Months
Job Type: Contract/W2

Our client is looking for a Web Marketing Manager – with a love of data – to create online customer experiences.

What You’ll Do:
• Develop customer insights using quantitative and qualitative data, customer research and analytics to support recommendations for web channel solutions.
• Develop strong test hypotheses based on customer insights that drive customer satisfaction and increased revenue.
• Create and execute online experiences based on marketing plans; ability to translate customer insights and marketing strategies into compelling online experiences.

What You’ll Need:
• 5+ years professional experience in web marketing or web product management, including user interaction design.
• Experience leading A/B testing, developing success metrics, and partnering with analytics to determine success for further optimization.
• Experience developing business requirements and user stories for XD and web development in Agile environment.
• Experience working with web development to make sure requirements are met before launch and changes don’t negatively impact other areas of the website.
• Excellent communication skills to work with cross-funtional teams to influence decisions.
• Great project management skills.

To apply for this position, please send your resume -and 5 bullet points explaining why you are perfect for this position – to John.Lindauer@akraya.com.

21
Jan

Copywriter

Job Title: Copywriter
Location: King of Prussia, PA
Type: Contract / W2

Our client is a leading e-commerce, design and branding agency looking for a copywriter who’s smart, creative, collaborative, collected and accomplished. Someone who takes pride in their work, down to the letter, and who’s only satisfied with excellence. Someone who can dig into the details and make even the most pedestrian account-related announcement sing. Oh, and accomplish all of this with minimal noise and direction while taking feedback in stride.

We are an agency serving a wide variety of clients including PayPal, eBay, Sony, Havaianas, Avis, Petco, and many more. We’re a global leader, innovator and investor in e-commerce today, actively changing the landscape of how people shop, transact, and engage with their favorite brands. We’re a tight-knit group of top creative pros who create and collaborate with mutual respect and aim to achieve the highest standards in the work.

We work in King of Prussia, Pa, but have 6 other offices across the nation.

Key Requirements:
* Minimum 3-6 years experience, preferably some agency.
* Strong portfolio of current work demonstrating creative/conceptual headlines, with longer form copy as well. Good mix of B2B and B2C.
* Deep interactive and branding experience: everything from short-form banners and emails to landing pages to larger, longer projects like strategy docs, case studies, pitches and presentations. Also video, social media, print.
* Comfortable presenting their work internally or externally.
* Can keep pace and a cool head in a fun but fast-paced agency environment.
* MS Office required, but hard design skills (Adobe CS) and UX knowledge a bonus.

Please submit resume to John Lindauer:

17
Jan

Field Sales and Market Development Representative

Job Title:Field Sales & Market Development Representative
Start Date: 2/10/14
Location: San Jose, CA
Job Type: Contract / W2

Our client (ePayments leader) is rapidly expanding its focus on growing our overall local omni-channel business in markets throughout North America. We are seeking seasoned professionals to drive and execute business strategies with merchants in each of our core markets. This role is primarily responsible for collaborating with local sales leaders and product solutions teams to ensure successful go to market for designated merchants and deliver on core KPIs.

The right candidate will be a fast and nimble strategic thinker who can execute and who has the core skills necessary to deliver merchant success in an independent and fast-moving environment. The role reports to the head of sales in specific region.

Specific job responsibilities include:
• Engaging merchants: In partnership with sales leader, engage merchant decision maker in solutions-oriented dialogue to define and address business needs – building trust, confidence, loyalty, and close partnership with each merchant specified. Driving overall relationship post-sales.
• Partnering with sales leaders, deployment and solution teams: ensure a successful go to market with payment solutions for each merchant through collaboration with core internal/external partners to achieve defined success.
• Resolution management: resolving urgent merchant-specific issues by partnering with internal cross-functional partners and merchant to ensure swift resolution and merchant success.
• Opportunity assessments / business requirements: collaborating with the product and marketing teams to develop business cases and align to the overall strategy to achieve defined success
• Sales Driven Results: managing and driving merchant relationships to achieve desired goals – own and drive the business results leveraging product, marketing, and others to ensure goals are met.
• In-depth knowledge of local markets: ability to assess current market and competitive environment
Qualifications:
• 7+ years with proven sales/partnership success in ecommerce, mobile, and/or payments
• Executive presence with very strong communication, collaboration and facilitation skills.
• Proven ability to influence and lead outside of organization and across roles and functions.
• Ability to apply structured problem solving (taking a large, complex problem and breaking it down into components, determining players involving others as needed).
• Mobile and social media savvy

For more info, please contact John Lindauer at john.lindauer@akraya.com